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2018 BlackRock ETF Pulse Survey

2018 BlackRock ETF Pulse Survey

Active or passive? Both!

An ETF (Exchange Traded Fund) is a diversified collection of assets (like a mutual fund) that trades on an exchange (like a stock).     Learn more

Most investors don’t see active mutual funds and ETFs as an “either-or” choice, but are open to using both.
Two thirds (65%) think a mix of ETFs and mutual funds is the best approach to building a portfolio.

Only 10% believe there is no need to hold mutual funds if you have ETFs, while a quarter are comfortable with just mutual funds.
Investors' ETF & mutual fund investment approach Investors' ETF & mutual fund investment approach
While most investors would prefer to try and beat the market than simply track it, they acknowledge that picking winners is hard:
Only 1 in 4 believe they can successfully choose managers who will outperform.


Investor management preferences Investor management preferences

View all the insights from the 2018 BlackRock ETF Pulse Survey.    Learn more