Start investing with ETFs

Exchange-traded funds (ETFs) are a simple way to invest in a diversified portfolio. Learn how they work and how to start investing with confidence.

Capital at risk. The value of investments and the income from them can fall as well as rise and are not guaranteed. Investors may not get back the amount originally invested.

Investing basics: how to start investing

If you’re new to investing, focusing on the basics can help you feel more confident. Start by understanding how investing works, setting simple goals, and using a long-term approach to help your money grow gradually over time.

Learn how investing works, why long-term thinking matters, and how ETFs help spread risk across many companies.

Market volatility is normal. Learn why staying invested for the long term can help you avoid rushed decisions.

Learn how a Stocks and Shares ISA works, its tax advantages and how it can help you invest for long-term financial goals.

Understanding ETFs

ETFs are widely used because they offer diversification and flexibility in a simple structure. Learn how they work and how they can support a steady, long-term investing approach.

An ETF tracks an index or assets and trades like a share, letting you invest in many companies or bonds in one investment.

A woman in a green and white sweater and jeans sits in a yellow armchair reading a book near a window with potted plants.

Learn the difference between ETFs, ETCs and ETPs, and which are used for shares, bonds or commodities.

Compare ETFs by what they invest in, their costs and risk level, so you can choose options that suit your goals.

How to start investing in ETFs

Getting started with investing doesn’t have to be complicated. With a clear plan and a long-term perspective, even small steps can make a difference over time. Many investors begin with a few simple steps:

Define your goals

Consider what you want to achieve and how investing fits into your plans.

Open an investment account

You'll need an investing account with an online investment platform, bank or provider.

Icon of a jar with shapes inside.

Choose a suitable investment approach

A diversified portfolio may include equities, bonds and ETFs.

Start investing regularly

Investing gradually over time can help manage market fluctuations.

ETF products and strategies

Explore how different ETF building blocks and strategies can be combined to create a diversified portfolio that aligns with your long-term investment objectives.

Core ETFs track broad indices and often form a portfolio base, offering diversified exposure across regions.

Woman looking at a laptop.

Fixed-term bond ETFs support goal-based investing, with a set maturity and potential income over time.

Artificial intelligence.

AI and thematic ETFs offer diversified exposure to long-term trends, without relying on single stocks.

Microchip.

Crypto ETPs track assets like Bitcoin via a brokerage account, using a familiar structure for portfolio allocation.

Several gold bars and coins.

Commodity ETCs offer exposure to assets like gold or oil, adding diversification beyond equities and bonds.

Aeroplane.

Global ETFs track indices like MSCI World and ACWI, providing diversified exposure to international markets in a single investment.

Get started with core ETFs

Core ETFs offer a simple way to invest in global markets and build a diversified portfolio. Learn how to use them as the foundation of a long-term investment strategy.

Start with a core ETF

A broad-market ETF tracking an index such as MSCI World or FTSE can provide diversified exposure across companies, sectors and regions.

Build around your core

Use your core ETF as the base of your portfolio, then add other ETFs, such as bond or thematic ETFs, to reflect your goals and preferences.

Invest regularly

Investing regularly can help you build wealth over time and reduce the impact of short-term market fluctuations.

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